Professional headshot of Jason Backe wearing a wide-brim hat and blue shirt.

Beauty Business Experience

My career has always been about more than hair. It has lived at the intersection of beauty, business, and guest experience.

Today, as a Palm Springs hair colorist, I bring more than three decades of experience to every guest behind the chair. My work as a hairdresser, entrepreneur, educator, and brand builder continues to shape the way I approach color, service, and the overall experience I create.

For me, great hair is only part of the story. The real work is creating something thoughtful, personal, and beautifully executed, while making every guest feel cared for.